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for makers of packaged goods

You made the product.
I'll make the launch.

A print-ready label and the campaign that launches it. One designer. Two weeks. Fixed price.

What you get:

One designer. The whole launch.

Print ready

A label that's ready for print

Finished artwork your printer can run with. I work with the printer directly.

The world

Photography with your product. A world, not pack shots.

Editorial stills and a short film built around your label, ready for your social media feed, your ads, and your website.

on time

Delivered launch-ready

Nothing left to assemble.


the problem

The launch is where it goes sideways.

01

design that stops at pretty

Most designers hand you a file and wish you luck. Your printer sends it back with questions and things that need fixing.

02

the imagery doesn't match

Photos become a second project: another hire, another invoice, and imagery that looks nothing like your label.

03

a launch that keeps sliding

Designer, photographer, printer. Three timelines, and you managing all of them.

who you're working with

Launches don't stall at the design. They stall in the handoffs.

I'm Julia Montroy. After twenty-five years in packaging design and production, I know where launches stall: in the handoffs. So I removed them. One desk takes your label from concept through print and builds the campaign around it.

  • 25 years, packaging design and production

  • Printer-trusted, I work with your printer directly

  • Proven on shelf, labels and launches for artisan brands


the plan

Three steps between you and launched.

01

TELL ME YOUR PRODUCT

A short intake: your product, your printer, your ship date.

02

APPROVE & RESERVE

Approve the terms, pay a 50 percent deposit, and your slot is booked.

03

LAUNCH

Concepts, revisions, your approved proof, and delivery. Two weeks.

The menu

Start with the label. Scale to the line. Add the campaign anytime.

01

The Label

$1,200per SKU

  • One art-directed direction, approved by you before production begins
  • One refinement round: text, color, layout, production accuracy
  • Print-ready files, source files included
  • One round of printer questions after handoff
BEST SELLER

02

The Line

$3,800four SKUs

  • One house structure designed once, carried across four SKUs
  • One refinement round across the system
  • Print-ready files for all four, plus a one-page style sheet
  • Additional SKUs: $850 each

03

The Campaign

+$1,800add-on

  • A brand world built around your label
  • A shot plan you approve before any image is produced
  • Six to nine editorial stills, three crops, one launch graphic
  • Full usage rights

Every project starts with a short discovery call: what you love, what you want, and what assets you have. After that, everything runs through your intake form and email. Additional refinement round: $150. Rush delivery: $750. Printer revisions after final approval: $125 per hour.

Two ways a launch goes

Pick the shelf your product ends up on.

without a system

Launching in pieces

  • Files that need fixes before print
  • Four SKUs that read as four different brands
  • Print that doesn't match the screen
  • Imagery that doesn't match the label
  • You, managing vendors

one studio, one system

With Montroy Design

  • Print-ready the first time
  • One system holding every SKU together
  • Color specified by 25 years on press
  • A world built around your label
  • You, back to making

Launching something? Let's get it on the shelf.

Tell me what you make and when it ships. You'll have your total, your timeline, and a start date within one business day.