Preparation Guide Open Form Client Prep Guide 2 Primary contact for this project? * First Name Last Name Email * Site Title/Name of Business * WEBSITE GOALS Please tell me about the range of work you do, the products you sell, the service you offer, or the content you create. * Describe the ideal visitor to your website. * Consumers or other businesses? Fashion-forward or more conservative? High-end or budget? Local to you or far-flung? Young or old? When your ideal visitor arrives, what frame of mind are they in? Seeking information? Ready to purchase? What makes you or your business unique/competitive/appealing? * Which social media channels (if any) do you think your ideal visitor spends time on? Are you already interacting with them in a marketing capacity? * Keywords & keyword phrases you want to target for: * In which ways do you want to monetize this website? i.e. selling services, digital or physical products, classes, membership, affiliate links? Anything else you'd like to mention about this project? Thank you!