ai brand campaign - spec

“Found at the edge of everything.”


About the Project

  • Vesper Eggs are a fictional luxury art collectable, the kind of art that exists at the intersection of ritual and desire. No origin story. No description list. Just the feeling that whatever these eggs may hold is not meant to be found easily.

  • Four impossible environments. each one chosen to embody ad different facet of the egg as artifact, frozen stillness, molten lava, deep ocean, celestial skies. The eggs don’t explain themselves. They simply belong in each world, as if they were always there.

    Four eggs. One animal per environment. The tagline earned, not applied.

  • 10 finished campaign images

    Brand film (add-on)

    Digital delivery

    Web + social ready formats

  • Feed. Press kit. Website hereo. Pitch deck. The images are built to work across every surface a brand needs to show up.

  • Category:
    Bespoke Art & Jewelry

    Deliverables:
    10 Images + Brand Film

    Environments:
    Frozen | Volcanic | Deep Sea | Celestial

“I didn’t know what I wanted
until I saw it.”

— Matteo villineau, Vesper & co.

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Ethan Blair Art